Local Visibility Drift

The Hidden Ranking Killer that Costs You 50% of Your Leads.

Use this diagnostic protocol to identify exactly why your business disappears from Maps 2 miles from your office - and how to fix it.

Stop Guessing
Action Plan
Ranking Diagnostic
First, let's make sure your basic business info is correct.
Step 1 / 5
Is your Red Pin in the right spot?
Does your address match exactly?
Are there any rivers or highways nearby?
Are you the only business listed here?
Have you changed your name recently?
All checks must be verified to effectively diagnose "Drift".
Verify all items to proceed

Frequently Asked Questions

Check once a month. If you change your name or categories, check again after 2 weeks.
We recommend using LocalAEO (our Grid Vitals tool) for the most accurate data. However, any map ranking tool works - search 'Local Falcon' or 'BrightLocal' if you already have them.
That's a different problem. You might have bad reviews, or your phone number might be hard to find. Check your calls and website clicks.
Yes! It's actually most important for service businesses like plumbers and roofers.
Authored By
DM
Daniel Martin
Co-Founder & CMO

Inc. 5000 Honoree. Architected SEO strategies for 600+ B2B companies.

Creator of Drift ProtocolRank #869 Inc. 5000
Reviewed By
JH
Joy Hawkins
Owner, Sterling Sky

Google Business Profile Product Expert & Founder of the Local Search Forum.

GBP Product ExpertSterling Sky Founder